About
Technical Lead · Engineering Consultant
Jakarta, Indonesia
Engineering consultant and technical leader with 6+ years directing digital transformation across e-commerce, healthcare, education, and enterprise — from architecture and execution to team leadership and operational delivery.
Expertise
Experience
Luxehouze
Promoted into technical leadership to resolve systemic operational bottlenecks within the e-commerce ecosystem. Architected automated SEO infrastructure — delivering a 50% increase in organic traffic within 24 hours of deployment. Engineered the SEO Meta Generator and Sitemap Generator systems, reducing the team's manual workload by 3+ hours per 100 product operations. Standardized engineering SOPs, review protocols, and quality benchmarks across a cross-functional team of 5.
Luxehouze
Directed the full technology transformation of the platform — migrating from a monolithic Shopify dependency into a bespoke headless e-commerce architecture. Engineered internal operational systems that eliminated SaaS overhead, improved page load performance by 33%, and sustained 90%+ platform stability throughout a zero-downtime migration. Preserved full SEO continuity across the entire platform transition.
Kasi Edu Indonesia
Owned the complete technology mandate — from infrastructure architecture to team execution. Delivered a multi-product educational platform encompassing webinar systems, crowdfunding infrastructure, and a full LMS within 4 months. Maintained 95% uptime across concurrent live operations at national scale, with integrated payment gateway and third-party CRM systems.
Tanyo App
Directed backend systems modernization for a real-time communication platform serving mentors and knowledge creators globally. Engineered microservices architecture, standardized codebase quality practices, and achieved 100% stability in booking and payment processing — with zero critical incidents post-deployment.
Feeder Indonesia
Architected the core logistics aggregation platform from the ground up — integrating multiple Indonesian courier APIs (JNE, Sicepat, J&T, SPAX) into a unified operational system. Structured delivery coordination workflows, courier selection logic, and real-time shipment tracking within a streamlined internal interface.
Perigigi Indonesia
Led a full-system migration from Firebase to a structured Node.js backend for an Indonesian dental EMR platform. Elevated platform stability to 99% post-migration and modernized the patient-facing application using React TypeScript — integrated with national healthcare systems (SatuSehat, BPJS Kesehatan).
PT. IDStar Cipta Teknologi
Served as engineering representative in senior technical engagements with CIMB Niaga — one of Indonesia's largest private banks. Architected the RIPLAY server using Java Spring Boot, designed supporting database infrastructure, and delivered a React-based operational dashboard for system monitoring and process management.
Cranium Indonesia
Led a team of 2 engineers to deliver multiple end-to-end web and mobile applications. Built transaction and payment processing systems for the Sampoerna-affiliated TokoSrc platform. Delivered mobile applications across Android and iOS using Flutter.
Malaysian Private Company
Engineered and maintained WordPress web properties for an international client portfolio. Delivered measurable improvements in search visibility through structured SEO implementation, custom theme architecture, and performance-optimized plugin development.